Rolex Boutique Sandiego Close

We value your privacy

On our website, we use services (including from third-party providers) that help us to improve our online presence. The following categories of cookies are used by us and can be managed in the cookie settings. We need your consent before being able to use these services. Alternatively, you may click to refuse to consent, or access more detailed information and change your preferences before consenting. Your preferences will apply to this website only. You can change your preferences at any time by clearing your browser history/cache or visiting our privacy policy page.

By authorizing third-party services, you allow the placement and the reading of cookies and the use of tracking technologies required to keep our website reliable and secure.

These cookies are required to run available services and to provide basic shopping functions. These cookies are exempt from consent according to the exceptions provided by the Article 82 of Data Protection Act.
These cookies provide a custom experience on our website.
These cookies allow us to measure visitors' traffic. They help allow us to understand which products and actions are more popular than others.

Review and set your consent preferences for each partner below. Some personal data is processed without your consent, but you have the right to object.

Rolex (Adobe Analytics and Content Square)

Privacy policy: https://www.rolex.com/legal-notices/cookies.html
Purposes (consent)
Legitimate interest Purpose(S)

Our Showroom

Discover our Rolex Showroom Boutique Fourtané San Diego

Inside the Fourtané Rolex Boutique, the visitor is enveloped in an atmosphere inspired by water and the sea, evoking the essence of Rolex, known worldwide as the inventor, in 1926, of the Oyster, the first waterproof wristwatch.

One of a Kind Rolex Boutique

Designed in Switzerland with San Diego’s maritime history in mind, an illuminated, custom-sculpted aqua wall draws the eye with its gently undulating wave motif, while wood flooring and tables with soft rounded edges evoke a well-appointed yacht. The new Rolex space will offer an impressive setting for visitors to discover a wide variety of Rolex wristwatches. The self-winding, mechanical Oyster Perpetual models form the pillar of a collection of legendary timepieces that combine tradition, prestige, and technology with precision, peerless reliability, and style suited to every occasion.

Servicing your Rolex

The Deepest Dive Exhibit

The dedicated exhibit space, “The Deepest Dive”, focuses on the only two successful manned expeditions to the bottom of the Mariana Trench in the Pacific Ocean. There are two videos, the first of which highlights the 1960 bathyscaphe Trieste dive to the Mariana Trench, the earliest manned dive to the deepest-known point of the world’s oceans. This expedition was equipped with an experimental Oyster model, the DEEP SEA SPECIAL, attached to the hull of the vessel. The second video features the 2012 historic DEEPSEA CHALLENGE expedition in which filmmaker and explorer James Cameron made a historic solo dive to the bottom of the deepest point in the Marina Trench, Challenger Deep. An experimental divers’ watch, the Rolex Deepsea Challenge, accompanied this expedition on the submersible’s robotic manipulator arm. The exhibit will also display a selection of timepieces showcasing Rolex’s expertise in divers’ watches as the result of decades of collaboration with diving professionals.

Let an expert guide you
Rolex
Back to top